Marquette Launches Almuni Channel to Connect                      

Michigan City, Indiana – January 9, 2009 -- Alumni Channel, a web provider of online alumni communities for schools and other non-profit organizations, announced today that Marquette Catholic High School of Michigan City, Indiana, is relying on the company's online community solution to develop closer relationships with its alumni.

Jennifer Quinlan, Marquette’s Director of Advancement, made a commitment to begin implementation of the Alumni Channel for their online alumni community. Marquette Catholic High School Alumni represent an alliance of thousands of Marquette graduates across the United States and worldwide. With a growing base of graduates, the high school wanted to cultivate stronger bonds with and among alumni that would lay the foundation for fundraising in support of critical programs such as scholarships and the endowment. Marquette needed a technology solution that would enrich its existing Web site while reducing costs associated with direct mailings. This would enable the school to provide an interactive, customized experience for each visitor, including opportunities to connect with each other, view school and class events, and eventually make online donations.

To this end, Marquette deployed the services of Alumni Channel for online community building. The school now has a single point of entry that allows alumni to self-maintain their profile information which can then be used to update the master donor database.

"Schools face a real challenge in keeping connected with alumni who, after graduation, scatter throughout the world," said Chris Gehringer, president of Alumni Channel. "Marquette is taking a leadership position in how it uses technology to give its alumni - regardless of whether they live in the area or the Far East - an easy way to stay involved. Having a professional appearance to your alumni organization is just one more step in building lasting relationships with alumni/donors."

http://alumni.marquette-hs.org

For information: www.marquette-hs.org
Contact: jwhite@marquette-hs.org
Phone: 219.873.1325